| C-Suite Executive | GTM Strategist | Bestselling Author | Top 2% Podcaster | Executive Coach |
| 500%+ Revenue Growth | $135m+ Revenue as CEO | 1600+ Thought Leadership Episodes | Top 2% Business Podcast | 30+ Yrs Experience |
Most executives specialize in either sales or marketing...
John Golden Sales & Marketing Strategist | Bestselling Author | Top-Ranked Podcast Host | CRM INDUSTRY LEADER is a rare breed of executive—one who has led at the highest levels across sales, marketing, product development, and general management. This cross-functional fluency gives him an integrated perspective that most specialists simply cannot offer, enabling him to see the complete picture of how businesses grow and win. (to Learn more click +)
As Chief Strategy & Marketing Officer at Pipeliner CRM, John drives go-to-market strategy, brand positioning, and product direction, translating deep market insight into competitive advantage. His ability to bridge the traditional gaps between sales and marketing—and connect both to product innovation—has been instrumental in shaping Pipeliner's evolution in a rapidly changing CRM landscape.
Before joining Pipeliner, John served as CEO of Huthwaite—the company behind the legendary SPIN Selling methodology that revolutionized consultative sales worldwide—and as President of Omega Performance, where he drove the organization to record-breaking financial results. These leadership roles demanded mastery not just of sales strategy, but of marketing execution, product-market fit, and operational excellence.
John is the host of Sales POP!, one of the world's most influential sales and marketing podcasts, ranking in the top 2% globally with more than 1,600 episodes featuring conversations with leading minds across business disciplines. His ability to distill complex ideas into actionable insights has made the show essential listening for professionals who refuse to stay siloed.
An Amazon bestselling author, John has written extensively on the intersection of sales effectiveness and strategic marketing, helping thousands of professionals and organizations align their revenue engines for maximum impact.
What sets John apart is simple: he doesn't just understand sales. He understands how sales connects to marketing, how marketing informs product, and how leadership ties it all together. In a world of narrow specialists, that integrated vision is his competitive edge—and the edge he brings to every client, audience, and partnership.
Before joining Pipeliner, John served as CEO of Huthwaite—the company behind the legendary SPIN Selling methodology that revolutionized consultative sales worldwide—and as President of Omega Performance, where he drove the organization to record-breaking financial results. These leadership roles demanded mastery not just of sales strategy, but of marketing execution, product-market fit, and operational excellence.
John is the host of Sales POP!, one of the world's most influential sales and marketing podcasts, ranking in the top 2% globally with more than 1,600 episodes featuring conversations with leading minds across business disciplines. His ability to distill complex ideas into actionable insights has made the show essential listening for professionals who refuse to stay siloed.
An Amazon bestselling author, John has written extensively on the intersection of sales effectiveness and strategic marketing, helping thousands of professionals and organizations align their revenue engines for maximum impact.
What sets John apart is simple: he doesn't just understand sales. He understands how sales connects to marketing, how marketing informs product, and how leadership ties it all together. In a world of narrow specialists, that integrated vision is his competitive edge—and the edge he brings to every client, audience, and partnership.
John Golden provides strategies that are sure to increase even the most seasoned sales pros' success rates. It's a completely new take on sales education with powerful lessons you'll use to win your own sales battles. - David Meerman-Scott Bestselling author of "The New Rules of Marketing and PR"
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In Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories, John Golden masterfully draws striking parallels between historic battlefield triumphs and modern sales strategies, revealing how the principles of warfare—from meticulous planning and seizing opportunities to outmaneuvering opponents—directly translate to winning deals.
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John Golden, best selling author of "Winning the Battle for Sales" presents "Social Upheaval: How to Win At Social Selling" to explain how every B2B salesperson can add social selling methods to their toolkits, and why it is so important that they do so without delay. Using social media to sell is all about communicating value quickly and concisely.
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Executive Leadership ExperienceChief Strategy & Marketing Officer - Pipeliner CRM (2014-Present) CEO - Huthwaite International (Creators of SPIN Selling Methodology) CEO - Omega Performance Early Career - CBT Systems/SmartForce (Dublin & Silicon Valley) |